Brand & Marketing Manager (9 days left)

The Brand & Marketing Manager will be responsible for developing and strengthening the company’s brand, leading marketing strategy, executing campaigns, driving customer engagement, supporting business growth, and measuring marketing performance.The role requires a person who can combine strategic thinking, creativity, market understanding, communication, and commercial awareness to develop and execute effective brand and marketing initiatives.Key ResponsibilitiesDevelop and implement the company’s brand strategy, positioning, identity, and marketing direction.Prepare and execute annual and monthly marketing plans aligned with business objectives.Plan and manage digital, social media, content, advertising, promotional, and offline marketing activities.Develop marketing campaigns to increase brand awareness, customer acquisition, engagement, retention, and sales.Manage social media platforms, digital campaigns, content calendars, creative assets, and paid advertising.Conduct market, customer, and competitor research and convert insights into marketing strategies.Develop and manage product launches, promotional campaigns, events, activations, partnerships, and other brand-building initiatives.Coordinate with designers, content creators, agencies, media, influencers, vendors, and other external partners.Work closely with Sales and other departments to ensure marketing initiatives support business and revenue objectives.Develop marketing KPIs and monitor campaign performance, leads, conversions, customer acquisition, engagement, and ROI/ROMI.Prepare regular marketing performance reports and recommend improvements.Manage marketing budgets and ensure effective utilization of resources.Lead and coordinate the marketing team and ensure timely execution of marketing plans.Ensure consistent brand communication and customer experience across all relevant touchpoints.