Business Development Officer

Role OverviewWe are looking for a Business Development Officer (BDO) to drive business growth by identifying new business opportunities, fostering strong client relationships, and securing new projects in advertising, branding, digital marketing, and creative services.The BDO will serve as the initial bridge between the agency’s creative capabilities and potential clients’ strategic needs.Key Responsibilities1. Market Research & Lead GenerationIdentify, prospect, and qualify new clients across various industries, including FMCG, banking, technology, and other sectors seeking branding, advertising, or digital marketing solutions.Conduct in-depth market research to understand industry trends, competitor activities, and client-specific business challenges.Develop and maintain a robust pipeline of potential clients and new business opportunities.2. Client Relationship ManagementInitiate and lead first-contact meetings and presentations to introduce the agency’s portfolio and expertise.Act as the primary point of contact during the initial sales cycle and ensure a smooth transition to the Account Management team after deal closure.Build and maintain long-term relationships with key decision-makers through proactive communication.3. Proposal & Pitch DevelopmentCollaborate with the Creative and Strategy teams to understand client requirements and develop tailored pitch documents, presentations, and service proposals.Manage the complete tender/bid process, ensuring timely and professional submission of all required documents.Negotiate contract terms, pricing, and scope of work while balancing client requirements and agency profitability targets.4. Reporting & Business StrategyTrack and report on business development activities, including lead status, conversion rates, and revenue forecasts, using CRM tools.Provide strategic insights to management regarding new market segments and potential service diversification.Required QualificationsMinimum Bachelor's Degree from a recognized institution — MandatoryBachelor's degree in Information Management (BIM) or Business Administration (BBA) is highly preferred.Minimum 1–2 years of proven experience in sales, business development, or client-facing roles.Experience in advertising, media, consulting, digital marketing, or related industries will be highly preferred.Essential Skills & AttributesTechnical ProficiencyStrong proficiency in Microsoft Office Suite, including:Microsoft Word for professional document creationMicrosoft Excel for lead tracking and financial summariesMicrosoft PowerPoint for creating high-impact and persuasive client pitches and presentationsFamiliarity with CRM software such as HubSpot or Salesforce.Familiarity with LinkedIn Sales Navigator and basic market research tools.Communication & PresentationExcellent written and verbal communication skills in both English and Nepali.Strong presentation and public-speaking skills.Ability to explain complex creative strategies in a simple, clear, and persuasive manner.Personal AttributesGoal-Oriented: Ability to meet and exceed sales targets and KPIs.Networking Skills: Strong networking abilities and a proactive approach to building industry contacts.Creative Acumen: Understanding of the creative process and ability to connect creative output with measurable business results for clients.Strong analytical, problem-solving, and strategic-thinking abilities.Customer-focused approach with the ability to understand and address client needs.Ability to identify market opportunities and contribute to new business development strategies.Additional QualificationsStrong skills in New Business Development and identifying market opportunities.Proficiency in analytical skills and finance to develop and interpret financial reports.Effective communication skills, both written and verbal, to engage with clients and stakeholders.Strong customer service skills to build and maintain long-term client relationships.Excellent problem-solving abilities and strategic thinking.Bachelor's degree in Business, Finance, Marketing, or a related field.Prior experience in Business Development or a similar role is preferred.Why Join Us?Work in a dynamic and fast-paced environment where creative strategy meets business growth.Opportunity to work with leading brands and diverse clients.Exposure to advertising, branding, digital marketing, and creative projects.Opportunity to contribute to innovative campaigns and directly impact business growth.Professional growth and career development opportunities.