Assistant Sales Manager

We are looking for an experienced Asst. Sales Manager to drive sales and business development in the heavy equipment and Genset industry. The role involves customer visits, developing client relationships, identifying new business opportunities, and managing the sales process. The ideal candidate should have strong communication and negotiation skills, good knowledge of the heavy equipment market, and the ability to work independently in a field-based role. Conduct customer visits and develop strong client relationshipsIdentify and pursue new sales and business opportunitiesPromote company products and services to potential customersUnderstand customer requirements and recommend suitable solutionsHandle sales discussions, negotiations, quotations, and follow-upsMaintain relationships with existing and potential clientsDevelop new leads through field visits and business development activitiesMonitor customer needs and market opportunities in the heavy equipment and Genset sectorCoordinate with the internal team to support customer requirementsMaintain records of client visits, leads, follow-ups, and sales activitiesWork toward assigned sales and business development targets