Social Media Content Strategy and Community Engagement Specialist

Overview:Our client is a thriving indoor playground and children's birthday party venue serving families in an affluent community in Monmouth County, New Jersey. They are looking for a Social Media Content Strategy and Community Engagement Specialist who will own the social media presence of a beloved local family venue, creating content that captures the joy and energy of childhood play and celebration. You will develop and execute a content strategy across Instagram, Facebook, and TikTok — producing scroll-stopping reels, graphics, and captions that speak directly to local parents and drive real business results like birthday party bookings and repeat visits. You will also build community connections with local influencers and parent groups, manage customer interactions online, and deliver clear analytics reports that inform smarter decisions every week.Schedule: Monday to Friday, 4:00 PM - 8:00 PM EST | Part-Time RoleResponsibilities:Plan, create, and schedule engaging content across Instagram, Facebook, and TikTok to maintain a consistent posting cadenceProduce compelling reels, short-form videos, and graphics that highlight the venue's birthday party experience and open play offeringsCraft attention-grabbing captions and copy tailored to a local parent audience in an affluent communityDrive community engagement by participating in local parent groups, connecting with influencers, and soliciting customer reviewsMonitor and respond to direct messages and online interactions to support customer inquiries and retentionDeliver detailed weekly and monthly performance reports covering follower growth, engagement, clicks, and conversionsMust-Have Requirements:Proven experience in social media marketing with a PORTFOLIO demonstrating content creation for lifestyle, entertainment, or family-oriented brandsStrong understanding of current social media trends, viral content strategies, and platform-specific best practicesExcellent written communication skills with the ability to craft creative, audience-appropriate captionsHigh level of attention to detail and ability to maintain brand consistency across multiple platformsSelf-starter with a proactive approach to identifying new content ideas and engagement opportunitiesNice-to-Have Requirements:Bonus if you have experience marketing to local or hyper-targeted geographic audiences, particularly in family or parenting nichesIt helps if you have hands-on experience with influencer outreach and community-building in local Facebook or neighbourhood groupsBonus if you have a background in review generation strategies or reputation management for local businessesWhy Join This Team?100% remote role — work from anywhere while making a real local impact for a community-loved venueFull ownership of a brand's social media presence — this is a high-autonomy role where your creative decisions drive visible resultsWork with a business that already has strong customer satisfaction ratings — you're amplifying something genuinely goodLong-term engagement with a growing business that has clear expansion goals for brand awareness and bookingsA niche that's creative and rewarding — family entertainment content is vibrant, shareable, and fun to produceIndependent Contractor Perks:Permanent work from homeImmediate hiringNote:Please click the "Apply" button to complete your application, including the assessment questions, technical check, and voice recording. Your hourly pay rate will be established based on your performance in the application process; submissions with all requirements fulfilled will receive priority review.One application, multiple possibilities: When you apply, our team reviews your background against all current openings, not just this one! If a different role fits your skills, we'll get in touch! We also encourage you to keep exploring our job board and apply directly to any position that excites you.